The Aura Company has been taking care of women’s natural beauty for 21 years. We have a long tradition behind us and new ideas before us, all driven by dreams. In 2016, we opened the Aura Beauty Lounge, a corner of art and beauty where minimalism, elegance, and glamour meet at the heart of Belgrade. Its interior design unites withthe essence of a modern woman, creating a world in which every lady feels welcome, comfortable, and cared for. Itoffers warmth and safety. We have taken care of every detail to make your visitwith us unforgettable.

The concept of this magical lounge is fashionable and practical–creating a perfect makeup look that emphasises the beauty of your face, and learning, step by step, the makeup techniques with our experienced artists. Invent your new look with us, and we will show you the best way to do it. Learnthrough loving yourself, because your beauty deserves only the best. Become the best version of yourself at the Aura Beauty Lounge, sipping tea or coffee with us, listening to the soft music that creates a movie story with you as the leading actress, in front of the mirror, under the limelight. You can be everything you want to be!

Life is full of choices, and you should make the right one. If you want to surprise your friend, mother, teacher, or neighbour, choose our gift voucher that will astound every lady on her journey to discovering the best parts of her beautyas care and makeup unite in a perfect harmony.

The Aura Beauty Lounge is here to serve your beauty needs – learn the makeup techniques with us. Knowledge is power.

“Style is a way to say who you are without having to speak.”

                                                                       - Rachel Zoe

So let your face do the talking.

Magic begins with your visit. Leave everything else to us. Welcome!

Aura Beauty Lounge

Address: Dubljanska 31, Belgrade

Opening hours: 

Monday – Friday: 09:00 – 15:00

Appointments:  +381 64 823 6997    +381 11 344 9839